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Dell’s Founder Talks At Sloan Symposium

By Sam Hwang

STAFF REPORTER

Michael S. Dell, the chairman and chief executive of Dell Computer Corp., spoke yesterday at the Sloan School about the future of the technology industry and the company he founded as a 19-year-old college dropout in 1984.

Dell began with 10 minutes of introductory remarks about his company, addressing its plan to sustain growth in a stagnating economy.

“Currently, we hold approximately 36 percent of small computer business in the USA,” he said. “We will continue to make an array of products in order to continue growing.”

“I thought [the talk] was very informative and interesting,” said Lavoska Barton ’05. “I think Dell has a clear vision of where he wants his company to go.”

After his remarks, Dell took questions from the audience.

“What is the next step for Dell Computer?” asked Victor W. Hsu ’04.

“What’s the last innovation in printers that you saw?” Dell replied. “Color printers? All-in-one printers? We plan to enter the printer market as well as the digital projector market in the next few years, in order to expand our services to different sectors of the personal computer industry.”

“Why do you think Dell is doing so much better than its competitors like Gateway, HP, and Compaq?” asked another student. Over the past year, Dell’s stock has risen more than 50 percent compared with each of these competitors.

Dell replied that his company’s “dedication to customer satisfaction” explained its performance.

After the question-and-answer session, Dell gave closing remarks in which he repeated his major themes: Dell the company will continue making changes and entering other sectors of the computer industry in order to continue growing.